Workflow mapping
We map how work moves between teams today and where it stalls.
AI & workflow automation
Automate the boring parts.
Internal tools that cut the manual handoffs between departments — so briefs, samples, assets and approvals move without someone chasing them.
In most creative and retail operations, a surprising amount of time goes on moving information between people: copying details from one spreadsheet to another, chasing approvals, renaming files, checking whether a sample has arrived, updating trackers that nobody trusts. It is necessary work, but it is not the work anyone was hired to do.
Third Axis Creative builds internal tools and AI-driven automations that take those handoffs out of the process. We start from how your team actually works, find the steps where work stalls or gets re-keyed, and build systems that let it flow.
What's included
Custom internal tools
Lightweight apps and trackers built around your process, not a generic template.
AI where it earns its place
Image, text and data automation applied to specific, repeatable tasks.
Integration
Connect the spreadsheets, storage and systems you already use.
Built by people who have done the manual version
Automation projects fail when they are designed from the outside. We have worked inside production and studio operations, so we know which steps are genuinely repetitive, which need human judgement, and which only exist because two systems don't talk to each other.
That experience is also how Shootless was built: an AI production workflow designed around the real steps of a fashion shoot rather than a generic image generator. The same thinking applies to internal tools — automate the repeatable parts, keep people in control of the decisions.
Who it's for
Studio operations
Sample, shot-list and asset tracking that updates itself.
Ecommerce teams
Faster image processing, naming and upload preparation.
Retail head offices
Fewer manual handoffs between buying, studio, marketing and ecommerce.
Third Axis Creative
The production studio behind Shootless and The Rail.
We handle production management, build the internal tools that automate the boring parts, shoot the photography and model the 3D — plus bespoke systems like sample tracking in between. Whatever moves your product from concept to campaign, we can build it, shoot it, or automate it. Based in Peterborough, working with brands across the UK.
Questions
What kind of tasks can be automated?
Repetitive, rules-based steps are the best candidates: data entry between systems, file handling, status updates, notifications, image processing and report generation. We will tell you honestly where automation is and isn't worth it.
Do we need to replace our existing systems?
Usually not. Most of our work connects and extends the tools you already use.
How does AI fit in?
AI is used where it solves a specific problem — for example image generation and processing, text extraction or classification — rather than as a blanket solution.
Do you build custom software?
Yes. We build bespoke internal tools, such as sample management systems, designed around your workflow.
How do projects start?
With a conversation about how work currently moves through your team. Email hello@thirdaxis.co.uk to set one up.
Related services
Ready to remove the production ceiling?
hello@thirdaxis.co.uk